Hey there,
I’m Ben, a full-time freelance Facebook Ads manager traveling through South East Asia.
This Substack is my personal blog and a curated newsletter exploring my curiosity about one thing:
🤔 How do makers (in the broad sense of the word) build a profile online around our life, that doesn’t constrict it, but instead fuels it while freeing us from the algorithms?
What can we take from the best ideas in personal branding, creator-economy and social media advertising, while avoiding it’s typical limitations like:
Getting stuck on a “posting schedule”
Feeling boxed in to talking about a single ‘niche’
Trying a little too hard to get attention
So this newsletter and blog shares the notes I find on how to build a natural profile for yourself online without feeling like a total dropkick.
If that’s interesting to you, subscribe to receive my fortnightly round-up email, curated with the best links I’ve found recently.
Other links:
